- Spearheaded a mobile UX overhaul using qualitative insights, boosting pageviews by 37%. - Improved mobile experience by highlighting essential filters through user testing and behavioral analysis, reducing bounce rate from 25% to 16.8%. - Worked in the Growth team, tested 12 hypotheses per quarter to improve website performance and sales/lead traffic . - Streamlined design handoffs by leading feedback sessions with Engineering, ensuring implementation accuracy

- Integrated the Core Initium design system into a custom UI kit, reducing design QA cycles by 30% and accelerating development for shop.beeline.kz. - Led Conversion Rate Optimization (CRO) initiatives to improve checkout UX and streamline the purchase process, resulting in a 17.5% increase in conversion rates. - Designed an online brokerage platform, resulting in a measurable increase in finance buy share by aligning UX strategy with business goals and user behavior.

- Developed a tailored ERP system for the National Atomic Company, decreasing manual workload by 40% and improving operational efficiency. - Created a custom design system from scratch, aligning user experience with the unique demands of ERP functionality for large-scale enterprise use. - Collaborated with engineers and stakeholders, ensuring scalability for future integrations, meeting rigorous user and system requirements.

- Designed financing features that boosted financed transactions by 35%, generating $4 million monthly in additional revenue. - Developed the “Smart Gates” product, streamlining warehouse logistics and reducing goods processing times by 45% through workflow optimization within the YMS framework. - Contributed to design systems and functional prototypes, enhancing internal processes and aligning with strategic logistics goals.

VILED Group is the largest chain of premium and luxury stores and boutiques in Kazakhstan - Designed a CMS system for efficient management of online bookings for barbershops and salons within the Vlife super app. - Contributed to the design of the mobile interface for booking doctor appointments, focusing on user-friendly navigation and accessibility. - Actively participated in the creation of a unied design system with a team of ve designers, ensuring consistency and coherence throughout the super app. - Created animations for the app using the Lottie framework, enhancing visual appeal and user engagement.

Project: GAMI club Working with tools: Figma, Photoshop, Illustrator Design of posts and banners. Design of corporate identity. Create animation for the project using the tool Adobe After Effects. Scrum methodology Responsibilities: Discussing tasks, interacting with other teams (product managers, SMM, with speakers) Close interaction with related teams of product managers, SMM, with speakers.

Made advertising banners. Work in programs: Illustrator, Photoshop, Adobe After Effects