• Co-founded a successful HR consulting agency, specializing in Recruitment, staff outsourcing (payroll project), professional candidates assessment, and corporate culture development projects, making a significant impact on the HR landscape. • Pioneering the first HR Excellence Award, Led the assessment of over 2,000 individuals. • Conducted 2,500 interviews, managed a team of 10 professionals, and executed 100+ consultancy projects,

Co-owner / Marketing Director, Mr.Marketing Central Asia • Co-founded and successfully launched my first startup in 2015, specializing in marketing strategy, digital marketing, and creative development, with a strong emphasis on research-driven solutions. • Led a high-performing Marketing Agency, overseeing the execution of 300 advertising campaigns and conducting 150 comprehensive marketing studies, ranging from retail audits to in-depth consumer behavioral analysis. • Demonstrated exceptional leadership skills by managing and supervising a team of over 20 professionals, fostering a collaborative and results-oriented work environment. • Cultivated strong client relationships through a consultative approach, understanding their unique needs, and delivering tailored marketing solutions that consistently exceeded expectations.

• Taught marketing and market research to 500+ students, fostering an understanding of key concepts. Organized field trips and facilitated industry interactions, enriching student learning. • Mentored 6 students on successful diploma theses, showcasing strong supervisory skills. Attained Associate Professor rank in 3 years, with high ratings. Advised 150+ students on career paths.

Executed market research projects, providing valuable insights for strategic decision-making. Utilized sales forecasting for accurate sales projections. • Led corporate identity development, ensuring consistent brand representation. Spearheaded annual 360-degree marketing strategies for business growth.

• Accomplished brand promotion professional with a successful track record in driving growth and market share expansion. • Led the full promotion of the Winston brand, elevating its market share from 19% to 25%. • Adept in brand strategy development, market research, and planning annual activities across various marketing channels. Proven expertise in adapting brand guidelines, designing POS materials, and coordinating with agencies.

• Passionate and accomplished marketing professional with a strong focus on brand management in the banking industry. • Successful in promoting bank products, improving customer service quality, and overseeing corporate websites and advertisements. • Recognized as "Best Employee" for instrumental contributions in elevating brand awareness from 3rd to 1st place.

• Attracted 100+ merchant partnerships. • Introduced new products, and increased sales at bank branches. Implemented process improvements using Japanese Kaizen, Reduced service time and enhanced customer satisfaction (NPS & CSI) for 9%