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Female, 34 years, born on 17 February 1992
Almaty, willing to relocate, prepared for business trips
Trade Marketing Manager, Business Development Manager, Shopper Marketing Manager
Specializations:
- Sales manager, account manager
- Partner manager
- Branch manager
Employment type: full time, part time, project work/one-time assignment
Work experience 12 years 11 months
September 2024 — currently
1 year 9 months
Almaty
Food Products... Show more
Директор филиала
- Разработка структуры, модели дистрибуции, управление клиентами
- Найм и управление командой региональных менеджеров по продажам (каналы: современная розница, традиционная розница, опт, кейтеринг и HoReCa)
- ревизия всех процессов и формирование, реализация стратегии продаж
- непрерывный поиск и привлечение новых клиентов , расширение портфеля заказов
- аналитика продаж (power bi)
February 2021 — September 2024
3 years 8 months
Wolt
Almaty
Transportation, Logistics, Warehousing, International Logistics... Show more
Retail Business Manager
Leading the retail team in both directions such as partners acquisition and portfolio development. Working on the wide range of venues of various verticals in retail, the right assortment and best customer experience on Kazakhstani market. Creating new habits through our service and meeting our users' expectations is our goal.
February 2019 — January 2021
2 years
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Area Sales Manager
Main responsibilities:
- Team management
- Leading a team of 3 NKA executives, 2 LKA executives, 5 Sales supervisors, 46 Merchandisers, 10
Sales representatives in 3 cities).
- Providing guidelines to KA team for the whole country (promotion, discounts, picture of success,
business processes optimization, RTM(route to market).)
- Team couching and mentoring, on-boarding for new comers to KA team across Kazakhstan
- Development and delivery of training programs for sales team of all channels
- Customer management:
- Leading National Key Account customers across Kazakhstan in Modern Trade(Magnum, Skiff,
Metro, Ramstor etc.), Petrol Stations(Sinooil, Helios, Royal Petrol, KazMunayGaz, GazProm)
- Local On-Premise Channel customers in South and East(Taraz, Kyzyl-orda, Semey, Oskemen).
- Leading biggest wholesaler in the country - Sabyrzhan
- Leading Drug Stores distributor Europharma across Kazakhstan
- Leading local B+ category stores management(single to small chains; regular to contract).
- Joint business plan and negotiations campaign development and activation within TOP 5 KA
customers.
Other:
- Project management (3rd party delivery agency, 3rd party merchandising agency, U30 - out of the box)
- Execution of new launches, dedicated incentive programs for the sales team, customized promo activities.
- Distributors management
- Improvement of financial indicators (P&l, NSR)
- Sales targets achievement
- Channel strategy development
October 2016 — January 2019
2 years 4 months
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National Key Account Executive
Main responsibilities:
- Customer Management; leading Key Customers across Kazakhstan (Skiff, Ramstor, Carrefour,
Green, Sinooil, GazProm, KazMunaiGaz etc.).
- negotiation campaign
- marketing agreement conduct
- promo activations, marketing calendar and Joint Business Plan with top customers
- financial indicators improvement (p&l, NSR, accounts receivables control, accounting documents
closure)
- field visits with sales team; coaching in field
- trainings for regional teams (channel strategy execution and guidelines)
- participation in channel strategy development
April 2016 — September 2016
6 months
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Executive Assistant
Main responsibilities:
- daily/weekly/monthly reports to Sales Director on sales team performance
- participation in distributor/customer/sales team meetings
- business trips across the country (market visits)
- sales team incentive development
June 2015 — March 2016
10 months
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Sales system development specialist
Main responsibilities:
- monthly/quarterly closure of financial documents based on marketing agreements
- control of contract customers' payment according to marketing agreements
- building a general database of customers with agreement conditions
- strong collaboration with accounting, sales, legal departments
- participation in distributor meetings organization
- business development trainings participation
- sales team support in terms of financial documents closure
Main contribution during first 3 months of work:
- Closed old debts of 129 invoices (2-3 years old)
- Correction of customer base and payments to customers in terms of Brand Concession Agreement
- Better communication with customers in terms of Business Concession Agreement
February 2013 — June 2013
5 months
Казкоммерцбанк
Accountant
(5 месяцев) Бухгалтер
I have got my first work experience in a bank, Department of Accounting and Financial Reports - Monitoring of Prudential Norms - Consolidation; position - Accountant. The main outcome from this working experience, even though being only about 6 months, is about how to work and communicate with people of different positions, working fields, social and cultural backgrounds. All these factors in general influenced me to manage and communicate with different people and get the job done the way it should be. In addition, I received an experience of being under high pressure and tight deadlines, due to working in a bank industry, especially in the department of financial and accounting reports.
August 2011 — January 2013
1 year 6 months
КИМЭП
Teaching assistant
(1 год 6 месяцев)
Assisting with exams, supervising and other stuff necessary to professor
Skills
Skill proficiency levels
Driving experience
Own car
Driver's license category BAbout me
Agile future leader who is continuously raising the bar, exploring the essence of team and customer management, unleashing leadership skills and potential in current VUCA world.
Integrity, Accountability, passion, teamwork are the values that matter.
Fast learner, multifunctional, going extra mile, result oriented, strong sense of accountability and commitment, continuously raising the bar, time management skills.
Higher education
2014
Higher education
Reading University
Henley Business School, Master of Science
2013
Higher education
KIMEP University
Bang College of Business , BSc in Business Administration and Accounting, major in finance, minor in law
Languages
Tests, examinations
2020
Harvard Business School online
Harvard Business School online, Disruptive Strategy
Citizenship, travel time to work
Citizenship: Kazakhstan
Permission to work: Kazakhstan
Desired travel time to work: Doesn't matter