- Analyzing sales data, customer performance, and market trends to identify business opportunities. - Using insights to drive shopper-based strategies and improve in-store visibility and performance. - Ensuring flawless execution of sales fundamentals in-store: available, attractive, affordable. - Developing and implementing customer-specific strategies to achieve incremental sales. - Executing P&G’s go-to-market and in-store strategies with excellence. - Identifying growth opportunities and developing initiatives to increase market share within respective categories. - Creating and implementing competitive promo plans that reflect company’s strategy and market trends. - Coordinating with marketing department and our distributor Apple City Corp to ensure timely and effective deployment of POSM materials. - Track compliance and effectiveness of displays, printed materials, and in-store activations. - Owning the full-year sales forecast and track performance against monthly, quarterly, and annual KPIs. - Collaborating with internal teams (finance, supply chain, marketing, and customer operations) to ensure holistic plan execution. - Ensuring full compliance with company policies, trade practices, and ethical standards in distributor engagements. - Acting as the full business owner for assigned category within the modern trade channel. ——————————————————- So far I have received 3 “Gold Medal” recognitions for excellent achievements in business results and my overall performance was rated as outstanding (the highest rating)

• Analyzing sales data, customer performance, and market trends to identify business opportunities. • Using insights to drive shopper-based strategies and improve in-store visibility and performance. • Ensuring flawless execution of sales fundamentals in-store: available, attractive, affordable. • Developing and implement customer-specific strategies to achieve incremental sales. • Executing P&G’s go-to-market and in-store strategies with excellence. • Identifying growth opportunities and develop initiatives to increase market share. • Creating and implementing promo plans that reflect company’s strategy and market trends. • Coordinating with marketing and distributor to ensure timely deployment of POSM materials. • Track compliance and effectiveness of displays, printed materials, and in-store activations. • Owning the full-year sales forecast and track performance against monthly, quarterly, and annual KPIs. • Collaborate with internal teams (finance, supply chain, marketing, and customer operations) to ensure holistic plan execution. • Ensuring full compliance with company policies, trade practices, and ethical standards in distributor engagements. • Acting as the full business owner for assigned category within the modern trade channel.

-Directed the account managers' team to consistently achieve company targets. -Established streamlined processes within the team to enhance efficiency. -Spearheaded recruitment efforts and facilitated professional development initiatives to nurture team talent. -Generated and presented comprehensive weekly/monthly reports on performance metrics, guiding actionable strategies. -Set ambitious team objectives and consistently exceeded targets. -Developed motivational programs to enhance team performance and morale. -Managed and cultivated partnerships with Glovo collaborators. -Conducted face-to-face negotiations with partners, securing profitable agreements. -Implemented strategies to monetize partnerships and ensure long-term sustainability. -Offered regular constructive feedback to team members, fostering their professional growth and motivation.

-Facilitated seamless collaboration between Glovo and its partners at all levels across Kazakhstan. -Conducted business meetings with potential clients, contributing to the company’s expansion. -Analyzed and prioritized key areas for business development. -Drafted and managed contracts using the Salesforce CRM system. -Evaluated crucial business metrics such as GMV, CPO, and CM0, identifying partner improvement opportunities to enhance Glovo’s performance. -Actively engaged in the business development of Glovo partners, ensuring future growth for the company. Achievements: -Exceeded first-month targets by 200%. -Successfully launched Glovo in two new cities. -Recognized for exceptional organizational skills with an informal “Genius of Organization” diploma.

-Managed relationships with national and local chain stores (Magnum, Small, METRO, Galmart, Nauruz, A-store, etc.) and collaborated with various gas stations across the region. -Conducted meetings with both new and existing partners, ensuring continuous communication support to foster strong relationships. -Led initiatives in new product development, demonstrating a keen understanding of market trends and consumer preferences. -Formulated and executed marketing activities, conducting in-depth analyses to measure and enhance their effectiveness. -Drove the development of point-of-sale advertisements and strategies to boost brand awareness. -Negotiated and signed contracts, ensuring precise execution and adherence to agreed-upon terms. -Managed comprehensive documentation processes between the company and its partners. -Developed short-term and long-term sales strategies, contributing to a substantial increase in sales within a year. -Successfully introduced new SKUs, expanding the product portfolio and catering to diverse market segments. -Led business development initiatives in online marketplaces, capitalizing on emerging e-commerce opportunities. -Initiated client acquisition efforts, resulting in the successful onboarding of numerous new clients. -Maintained strict oversight of merchandisers, ensuring optimal performance and adherence to company standards. -Conceived and implemented projects aimed at enhancing sales effectiveness and achieving strategic objectives. ----Key Achievements within One Year: -Achieved a remarkable 100% increase in sales within the Modern Trade channel. -Established streamlined work processes with major clients, enhancing overall efficiency and satisfaction. -Secured numerous new clients for both new and existing products. -Contributed to a 2% increase in the market share of the product, as validated by Nielsen data. -Successfully implemented and supervised merchandising operations in major national chains.

-Pioneered the development of the HoReCa sales channel, establishing strategic partnerships and negotiating contracts. -Conducted meetings with key partners, ensuring the seamless execution of agreements and fostering collaborative relationships. -Led the creation of special motivational activities and promotional calendars tailored for the HoReCa sector. -Innovated ideas to enhance brand interest and loyalty within the HoReCa segment, effectively representing the brand. -Engaged in continuous fieldwork with distributors, conducting store-checks, and actively identifying new clients. -Devised and executed brand awareness initiatives specific to the HoReCa channel, enhancing market presence. -Played a vital role in introducing the new SKU, Alex 0.5 glass bottle, actively contributing to product expansion. -Managed budgetary control on a monthly, quarterly, and yearly basis, ensuring financial objectives were met. -Conducted thorough effectiveness analyses to refine strategies and optimize performance. -Successfully negotiated and finalized deals with export clients, particularly in the lucrative Chinese market. ----Notable Achievements During the Employment Period: -Successfully doubled the number of HoReCa clients, significantly expanding the client base within the designated timeframe. -Achieved a remarkable threefold increase in sales to the HoReCa channel, demonstrating a substantial boost in revenue generation.

-Oversaw the formulation and management of the annual marketing budget, ensuring strategic allocation of resources for maximum impact. -Developed and executed targeted marketing activities aimed at increasing sales at the point of sale and motivating team members to enhance sell-out performance. -Compiled and analyzed sales data, providing valuable insights to drive informed decision-making within the organization. -Led the production, development, and distribution of specialized "point of sale" materials, enhancing brand visibility and promotional effectiveness. -Conducted ongoing analysis of competitor pricing and activities, staying informed on market trends and maintaining a competitive edge. -Generated innovative marketing ideas to boost sales, contributing to the continual evolution of the company's marketing strategies. -Provided consistent communication support across the entire production and sales team, ensuring seamless collaboration and information flow. -Authored detailed reports on the results of each sales activity or process, identifying their effectiveness and areas for improvement. -Performed weekly store-checks to monitor on-the-ground conditions and optimize merchandising strategies. -Conducted meetings with partners, negotiating and finalizing contracts to foster strong collaborative relationships. Key Achievements: -Pioneered the development of marketing activities, filling a crucial gap that persisted for the past 30 years in the company's history. -Successfully introduced retail store equipment, including fridges, retail displays, and various types of Point of Sale Materials (POSM), marking a historic milestone for the organization. -Implemented and documented comprehensive procedures, guiding the company from the initiation of an activity to document closure and analysis. -Contributed to a remarkable 100% increase in overall sales within a two-year timeframe, showcasing the effectiveness of implemented strategies. -Initiated motivational programs resulting in employees receiving incentives such as iPhones, cash rewards, and branded clothing, significantly boosting team loyalty.

-Directed the control and analysis of operations within the Language Department and the UN Knowledge Department. -Ensured the seamless and successful execution of training programs for future representatives from Kazakhstan participating in various UN missions. -Instructed English language courses tailored for future representatives from Kazakhstan deployed on UN missions, facilitating effective communication and collaboration. -Examined news data and seamlessly incorporated it into training materials.